About Us
Welcome to Nisbah
Nisbah, an initiative by x2hundred, is built on a simple idea: conscious living should be accessible and authentic. Founded in Australia, we are building a trusted marketplace for everyone—beginning with one of the most cherished self-care traditions: perfume. Our journey starts with premium Arabic fragrances and expands into a wide range of carefully selected products, designed to serve the modern lifestyle with integrity, quality, and purpose.
Our Story
Our vision is to create a platform where individuals can shop with complete peace of mind. From personal care to food, every item we offer is selected or produced with quality, trust, and ethical considerations at the forefront. Our long-term goal is to become the go-to destination for thoughtfully curated products that respect values and meet the everyday needs of diverse communities.
Our Products
We start our journey with authentic Arabic perfumes, carefully curated for their quality and richness. But Nisbah is about more than scent—we are building toward:
Health & Beauty
Wellness & Self-care
Lifestyle Essentials
Home Goods
Food & Groceries
Sourced with Purpose
Our products are sourced from a diverse range of regions, including the Middle East, South Asia, and other areas known for their craftsmanship and quality. We also take pride in producing selected products locally in Australia under our own strict supervision. Every item we offer meets rigorous standards, ensuring full compliance, transparency, and ethical production.
Why Nisbah?
Curated Selection of Quality Products
Sourced from Trusted Suppliers
Built for Diverse Communities
Locally Supervised Production in Australia
Commitment to Ethics, Integrity & Community
The Road Ahead
Nisbah means association or connection—and that’s exactly what we’re building: a meaningful connection between values, products, and lifestyle. We’re not just offering goods; we’re offering confidence, convenience, and clarity for individuals in Australia and beyond.
Join us as we grow—always guided by purpose, rooted in tradition, and made for today.
Nisbah — Your Life. Simplified.